FACEBOOK + INSTAGRAM ADVERTISING


Facebook + Instagram provides businesses big and small with greater advertising opportunities more than ever before.

WE MAKE IT WORK FOR YOU

#READ THE FACTS & FIGURES

  • 1.55 billion people log onto Facebook every month
  • 1.39 billion visit by mobile
  • 40 minutes is the time the average user spends sharing and liking content per day

  • 4 million posts receive Likes, comments, status updates and photos per minute

  • 135 minutes is the time the average user spends on social media per day
  • 223 minutes is the time the average user browses online on their mobile per day

  • 1.66 billion people purchase goods online worldwide

  • 17% of global retail sales will be in eCommerce by 2021
  • 62% of global retail visits are made by smartphone
  • Fashion is the most popular online shopping category worldwide

The people you haven’t reached
are your future customers and audience.


WHY FACEBOOK + INSTAGRAM ADVERTISING?

Facebook Advertising helps you reach and connect with the right audience by optimising exactly what you want while assuring your spend gets the most value for money.
 


Facebook Advertising Works To

• target previous customers, website visitors, and specific demographics
• increase your touch points with your audience
• boost brand awareness, and
• generate leads and sales
 

Facebook makes it incredibly easy to advertise, but they don't tell you
• the ins and outs of consumer psychology
• how to create marketing funnels or
• how to create content engaging only to your ideal client
 

This Is where we come in

We create campaigns that drive actual results to your dream clients.


# READ WHAT WE OFFER

  • Complete campaign management
  • Specialist Facebook expertise
  • Proficient marketing know-how
  • Real world business skills
  • Harnessing the power of big data to build your audience and convert them into sales
  • A Great Can Do Attitude

#READ WHAT'S IN A CAMPAIGN

  • Strategy sessions to reveal your unique sales points, ideal client, targeting options, and crafting your opt-in
  • Complete funnel creation: the most important part of Facebook Ads is what comes after the ad.
  • All graphic design costs with full ad creation, including any images and video editing
  • Retargeting ads: the most cost-effective ad there is to help you get the most new leads.
 

HOW WE WORK

 


• Define Your Goals (Goal)
• Create Your Ad (Design)
• Optimise Your Sales Funnel (Shopping Cart)
• Target Your Ideal Customer (Buy)
• Manage Your Campaign (Deal)
 

 

Define Goals

First we define your goals.
What do you need?
Leads
Awareness
Sales
Traffic
Specialist Marketing
 

Create

You are the expert in your business, so we’ll work together to create the right campaign that works to your brand, business, customer and product.

After detailed research, we work towards what resonates most with your ideal customer.

This could mean working through a
• free week of sessions
• free training event
• how-to-guide
• consultation
• discounted month

We help you create your ad, then package it to achieve the most value.


Optimise Sales Funnel

 

We create a simple sales funnel - also known as a landing page – that captures a lead through automated email by initially offering a free gift or a session booking in exchange for a name, email and phone.
 

Target Ideal Customer

We dive into the depths of Facebook to find your ideal customer, working beyond someone who will 'like' your ad so quality leads convert into real sales.
We leverage your existing customer base and web traffic to build custom audiences, as well as split testing demographic, behaviour and interest-based targeting to find the right people. 


Campaign Management

We offer Complete Ad Management.
We manage the entire ad campaign so you don’t have to lift a finger. You’ll receive fresh leads through your messagebot or by email the second they come in. These will also be automatically added to your email list to follow up with an email automation sequence.

 
100%


Or perhaps you are running your own ads and getting decent results but struggling to grow and scale without losing your returns. You are not alone.

Facebook makes it incredibly easy to advertise, but they don't tell you the ins and outs of consumer psychology, how to create marketing funnels, or how to create content engaging only to your ideal client. This is where we come in. We create campaigns that drive actual results to your dream clients.


PREVIOUS FACEBOOK ADVERTISING RESULTS

 

I recently ran a campaign for a PT Business in Melbourne. She was looking to launch a bootcamp and wanted to give people a chance to try it out.

The first week, we spent $190 on ads. This resulted in 27 people signing up for the trial, and a number of them signed up for her full progam which resulted in over $3,500 in sales.


Another client runs a successful eCommerce business. They wanted to focus on getting more people on their email list so we devised a campaign to do just that.

In just one week we added 103 potential clients to their list at just $0.58 each! And that’s just in the first week. 

This Yoga Studio had just launched and wanted to get people in the door, fast. In the first two weeks of the campaign we got 36 new leads at an average cost of $2.47 each. This is for full name, email and phone - so even those that didn’t come through the first time (and there weren’t many) they are now on their email list to follow up over time.

So whether you're looking to grow your email list, increase your sales online or get more in-person clients, Facebook Advertising helps.

What's included in a campaign?

  • Strategy sessions to determine your point of difference, ideal client, targeting options, and to crafting your opt-in
  • Full ad creation, including any images and video editing
  • Complete funnel creation: the most important part of Facebook Ads is what comes after the ad.
  • Retargeting ads, the most cost effective ad there is to help you get the most new leads
  • All graphic design costs

If you are looking for reassurance why you should consider Facebook advertising, our indepth article >Why Advertise On Facebook< has all your answers.