Posts tagged facebook advertising sydney
What The Facebook Algorithm Changes Really Mean

Thinking the change to the Facebook Algorithm is the end of the world? It's not. And these tips will help.

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Decoding Facebook Ad Types

It's a maze just navigating your way through the 12 different types of Facebook Ads. These tips make life a little easier in reaching Facebook Advertising happiness.

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Facebook ad’s and GIF’s? A what? A GIF?

A well-designed GIF has the ability to reach out to the emotions of potential customers, and associate your product or service with a particular feeling or aspiration or even just make them laugh. This link can be extremely valuable when trying to sell a product or service and successful marketers take full advantage of it!

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Never miss out on a sale or lead again with retargeting!
How much should I be spending on Facebook ads?

Ah, the million dollar question!

First things first, if you've spent more than $5-20 on an ad and you haven't had a result (we will talk about what kind of results you should be aiming for in a minute) - the ad isn't working.

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The importance of your relevance score... and how to fix it if yours is too low!

If you've ever run a Facebook Ad, you'll be familiar with the, often, dreaded relevance score. Seemingly by a stroke of luck you may get a 7 or 8 but you're never really sure why or how.

The only thing you know for sure is that you frequently see ads with no score, or a 2-3, and you've heard it's bad.

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