Consistency, Consistency, Consistency

Do you know what one of the hardest things to get right when you're starting out? Being consistent with your marketing. It's hard - really, hard.


It's hard to stick to deadlines, post content consistently and send out newsletters ever week or fortnight without fail. It takes time to set up the procedures, processes and discipline to get it right, it's ok to get it wrong. It's okay to miss a week, we are human after all.

Find the times that work for you, find the systems that make it easier. Perhaps your motivation comes at 9pm or 3am, work with what you've got, you can always schedule posts to go at another time. 

Just remember why you want to be successful in business, and remember that consistency is what is going to make your marketing work well. Posting once, or writing one email is never going to turn your business into a success. However, posting consistently will make you stand out in the crowd and build trust in the transient world that is the online market place. 

 This article is as much for me as it is for you - It is something that I struggle with as well, if it helps find an accountability partner, I know that has been a big help for me! 


My name is Dahna and I'm the founder of Bright Red Marketing. I live and breathe marketing, I can't see an advertisement without analysing it, or pass by a Marketing Book without reading it. Most of all I love helping businesses with their marketing and I love to chat.

I'd love to hear from you, contact me here:

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