Learn How To Customise Your Facebook Ads Dashboard For Better Results

The Facebook Ads Manager looks complicated at first glance, but customising your Dashboard will deliver better results.

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Busting the 20% Facebook Ad Rule - The do’s and don’ts of images in ads

A little while ago, Facebook changed the rules when it came to images used in ads. But I still see the question of how much text am I allowed in my ad on a daily basis so I wanted to go through what is allowed and explain the new process.
 

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Facebook ad’s and GIF’s? A what? A GIF?

A well-designed GIF has the ability to reach out to the emotions of potential customers, and associate your product or service with a particular feeling or aspiration or even just make them laugh. This link can be extremely valuable when trying to sell a product or service and successful marketers take full advantage of it!

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What You Need To Know About The Algorithm Behind The "Relevance Score"

Think about it this way, there are a limited number of ad spots in each individual users feed. As an advertiser you are competing against other advertisers for those limited spaces. Now, consider the audience you are targeting on Facebook, who else would be trying to reach them?

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My favourite kind of Facebook Ad

Want to know what my favourite kind of Facebook Ad is? At Bright Red Marketing we manage over $50,000 a month in ad spend, so we have a good idea of what works 😉 and our clients love it when we use this as the sales often come rolling in within minutes!

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